Privacy

Privacy notice

This privacy notice explains how Fitzroy Consulting LLC collects, uses, and protects personal information through our website, forms, communications, newsletters, and business activities.

Last updated: May 24, 2026

Who we are

Fitzroy Consulting LLC is a Massachusetts limited liability company. Fitzroy AI Labs is an applied AI product initiative of Fitzroy Consulting LLC.

References to Fitzroy, we, us, or our mean Fitzroy Consulting LLC and related Fitzroy-branded initiatives unless otherwise stated.

Information we collect

We may collect information you provide directly, including your name, email address, company, role, phone number, project details, newsletter preferences, form submissions, and communications with us.

We may also collect basic technical and usage information, such as browser type, device information, pages visited, referral source, and interactions with emails or forms, depending on the tools used on our website.

How we use information

We use information to respond to inquiries, evaluate potential projects, provide requested information, send newsletters or updates, improve our website, understand engagement, protect our business, and manage relationships with clients, prospects, partners, candidates, and subscribers.

We may use analytics and CRM tools to understand which topics, pages, forms, or communications are most relevant to our audience.

Forms, CRM, and email tools

Our website may use third party tools for forms, CRM, analytics, scheduling, email distribution, and related business operations. These tools help us manage inquiries, newsletter subscriptions, contact records, and communications.

Examples may include platforms such as HubSpot, analytics providers, hosting providers, and other service providers that support our website and business operations.

How we share information

We do not sell personal information. We may share information with service providers that help us operate our website, CRM, email, hosting, analytics, security, and business systems.

We may also disclose information if required by law, to protect our rights, to prevent fraud or security issues, or in connection with a business transaction involving Fitzroy.

Data retention and security

We retain information for as long as reasonably necessary for the purposes described in this notice, unless a longer retention period is required or permitted by law.

We use reasonable administrative, technical, and organizational measures to protect information, but no digital system can be guaranteed to be completely secure.

Your choices

You may request that we update, correct, or delete information you provided to us, subject to legal, business, security, and recordkeeping requirements.

You may unsubscribe from newsletters using the unsubscribe link in our emails or by contacting info@fitzroyadvisors.com.

Contact

For privacy questions or requests, contact us at info@fitzroyadvisors.com.